On-Screen Advertising
Looking for a new and novel way to advertise your service, business or
event? In search of a cost-effective way to build your brand? Look to The
State's onscreen advertising program for an affordable option for making your
message stand out from all other media. Moviegoers will see your ad in a quiet,
relaxed environment in which there are no distractions. It's the ideal way to
get your advertising message across without having to compete for your potential
customer's attention!
The State's onscreen advertising runs as a PowerPoint presentation before each film, ensuring that your message will be seen by approximately 18,000+ patrons annually, or approximately 1,500 patrons monthly. Our patrons are predominantly college-educated, female, 35 to 65 years of age, with middle- to upper-income levels.
If this is a demographic you would like to target with your advertising message, please call State Theatre General Manager Sue Richardson at 209-527-4697 for more information. The State can design your onscreen ad for a nominal start-up fee, or you may submit your ad at no charge above the monthly cost of advertising.
The State's onscreen advertising runs as a PowerPoint presentation before each film, ensuring that your message will be seen by approximately 18,000+ patrons annually, or approximately 1,500 patrons monthly. Our patrons are predominantly college-educated, female, 35 to 65 years of age, with middle- to upper-income levels.
If this is a demographic you would like to target with your advertising message, please call State Theatre General Manager Sue Richardson at 209-527-4697 for more information. The State can design your onscreen ad for a nominal start-up fee, or you may submit your ad at no charge above the monthly cost of advertising.
Advertising Medium Effectiveness
1. According to Arbitron, after three or more exposures to the same onscreen ad, moviegoers' recall jump to 60 percent.
2. After three or more exposures to the same ad, moviegoers’ unaided recall jumps to 60 percent.
3. Moviegoers who saw in-theater advertising are 44 percent more likely to remember the ad than consumers who saw it on TV.
4. 48 percent of moviegoers dine at a restaurant before or after a movie.
5. 31 percent of moviegoers shop before or after a movie.
6. 91 percent of moviegoers remember cinema ads, unaided, up to one week after going to the movies.
1. According to Arbitron, after three or more exposures to the same onscreen ad, moviegoers' recall jump to 60 percent.
2. After three or more exposures to the same ad, moviegoers’ unaided recall jumps to 60 percent.
3. Moviegoers who saw in-theater advertising are 44 percent more likely to remember the ad than consumers who saw it on TV.
4. 48 percent of moviegoers dine at a restaurant before or after a movie.
5. 31 percent of moviegoers shop before or after a movie.
6. 91 percent of moviegoers remember cinema ads, unaided, up to one week after going to the movies.
Specs for Onscreen Ads
Dimensions: 11.2 inches wide by 6.5 inches tall.
Resolution: Images must be at least 150 dpi (dots per inch)
File format: JPEG files are preferred, we will also accept PDF files.
Dimensions: 11.2 inches wide by 6.5 inches tall.
Resolution: Images must be at least 150 dpi (dots per inch)
File format: JPEG files are preferred, we will also accept PDF files.
1) Website Advertising: Links to sponsor websites will be included on The State Theatre website where sponsors will also be acknowledged for their support of The State.
2) Movie Tickets: 100 movie tickets valid for any State Theatre sponsored showing until July 2010. Great for customer give away or employee appreciation purposes. Retail value = $800. Annual Sponsorship Cost: $2,400 (12 months @ $200/mo, reduced from normal fee of $300 per month).
Thank you for enabling the State Theatre of Modesto to continue to offer high-quality programming at affordable prices to our area residents!
 |
July 2010 |  |
||||
| S | M | T | W | T | F | S |
| 1 | 2 | 3 | ||||
| 4 | 5 | 6 | 7 | 8 | 9 | 10 |
| 11 | 12 | 13 | 14 | 15 | 16 | 17 |
| 18 | 19 | 20 | 21 | 22 | 23 | 24 |
| 25 | 26 | 27 | 28 | 29 | 30 | 31 |
